Get 'Dissatified ' it works

To get your print working for your business you need to get the message right. How many times have I said this? Well going to let you into a few secrets over the next few days. And here is the first.
DISSATISFACTION.
Work out why potential customers could be dissatified with your competition's products and why they want sometime new. Then use this to your advantage and it will change overnight your proposition . What will happen is the message you are pumping out there will no longer be what you do, but what's  in it for the consumer. Remember us humans are a selfish bunch and want to know what's in it for us. The very best way to acheive this is to strike a chord with dissatisfaction.

Dissatisfaction is a far more powerful emotional than pleasure. Think about it. How many times have you heard yourself saying about your customers; 'they never thank us for doing a great job, but moan their heads off when things go wrong!! Just think about the old adage; you do a great job and the customer tells one person, you do a crap job and they tell the World.But how best to find out their dissatisfaction you may ask. Simple send out a questionaire to your customers and you know what, they will be only too deilighted to tell you about when something went wrong with a previous supplier. And you can have 500 A4 quesrionaires designed and printed in as many colours as you like for £125.00.
Tomorrow is VISION!



Frank Golden
Print Hut!
Plenty of Print for Everyone!
The UK's ONLY Ultra Wholesale Printing Company
0800 9545 014