Sunday, 7 June 2009

A few more myths concerning the print industry and the environment

“Recycled paper is more expensive than virgin paper”
False:
This is another over perpetuated myth. The first recycled materials were more expensive, mainly because they were produced in relatively small quantities and systems needed for producing highervolumes, such as waste collection and sorting, were not in place. Customer demand has led to an explosion of interest in papers containing recycled fibre. Paper companies have responded to this market demand and there is an unprecedented range available.
Many recycled papers are now produced in high volumes and compare favourably in cost to virgin fibre options. Stubbornly the myth persists, but it is usually perpetuated by printing companies that have little experience of recycled papers and do not have appropriate suppliers. They are, therefore, in no position to give customers informed advice.


Frank Golden


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